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Foot Locker - Asics Shori Window Campaign
Foot Locker is famous for its exclusive, limited-release heat product. For Asics, my Asics Shori campaign was rolled out in-store and online, and distributed to Foot Locker stores across Australia, New Zealand and Europe.
Brisbane Lions - Super Hero Themed Round
Brief: Create fun & engaging creative to encourage the attendance of children at the Gabba by designing super hero themed collateral. Game day activations to reinforce messaging with best dressed prizes, interactive photo wall & roaming characters. Collateral included newspaper ads, social media assets & website graphics.
Foot Locker Pacific - Asics Quantum 360 v5 Window Campa
Brisbane Lions - 2018 Retail Ticketing Campaign
Foot Locker - Asics Window Campaign
Foot Locker is famous for its exclusive, limited-release heat product. My Asics campaign was rolled out in-store, social media and online, and distributed to Foot Locker stores across Australia, and New Zealand.
Brisbane Lions - 2018 AFLW Fixture Announcement
Brisbane Lions - 2018 Club Champion
Club Champion is the Brisbane Lions' annual Best & Fairest Awards evening which recognises the players' best performances over that season. I was tasked with developing the creative direction for the night which included the execution of all promotional materials, eDMs, event posters, social media advertising, website assets and winner announcement graphics that were shared via social channels on the night.
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The Little Red Company - Christmas Actually
Foot Locker - Holiday Heat
Foot Locker decked the halls with this Holiday Heat window campaign for Christmas 2019. As creative director, I conceptualised the campaign and managed a network of local suppliers to roll it out across almost 100 stores throughout Australia and New Zealand. The creative was also animated for an integrated digital campaign across Foot Locker's owned channels, resulting in unprecedented sales across the holiday season.
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