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Brisbane Lions - 2018 ANZAC Guernsey
Brief: Commemorate ANZAC Day 2018 with a limited edition guernsey paying tribute to Australia's service men & women. While creating an awareness & funds-raising initiative for charity partner; Legacy.
Brisbane Lions - 2018 Club Champion
I was entrusted with the task of creating a new visual identity for the Brisbane Lions’ Club Champions evening, which recognises the players’ best performances of the season.
Brisbane Lions - 2018 Retail Ticketing Campaign
Brisbane Lions - Super Hero Themed Round
Brief: Create fun & engaging creative to encourage the attendance of children at the Gabba by designing super hero themed collateral. Game day activations to reinforce messaging with best dressed prizes, interactive photo wall & roaming characters. Collateral included newspaper ads, social media assets & website graphics.
Foot Locker QV
Foot Locker's first Australian Power Store was modelled on the successful large-scale retail concept rolled out by the global athletic company across Europe, the US and Asia.
Foot Locker - Holiday Heat
As the creative director for Foot Locker’s Holiday Heat campaign, I was responsible for conceptualising, delivering and managing the holiday campaign for the global giant.
Brisbane Lions - 2019 Membership Campaign
The 2019 Membership Campaign for the Brisbane Lions was an exciting project aimed at building anticipation among club members, fans and potential new members ahead of the AFL & AFLW seasons.
Dead Puppet Society - Strategic Plan
City Beach - eDMs
Foot Locker Social Tiles
In the hugely-cluttered social media space, I welcome the challenge of creating visually-arresting, thumbstopping content for brands. Below is a snapshot of work created for global giant Foot Locker across a two-year engagement.
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