Brisbane Lions - 2018 Retail Ticketing Campaign

Your Song is the highly-anticipated new production from award-winning production house The Little Red Company. Tasked with creating the visual identity for the show, Your Song celebrates the unforgettable music of megastar Elton John and the memorable moments it evokes for everyday people, reimagining Elton’s biggest songs using powerful stories and personal experiences shared by real-life people. Premiering 22 April – 1 May 2021 at Judith Wright Arts Centre. 

There's Something About Music is the highly-anticipated new production from award-winning production house The Little Red Company. Tasked with creating the visual identity for the show, I lovingly tipped my hat to a modern classic to create a clean and personality-packed launch campaign. The brand identity rolled out to online platforms & venue signage at Brisbane Powerhouse.

Below is a content series that was created for The Little Red Company in preparation for their new production premiering at Brisbane Powerhouse. It was to reflect the essence of the initial brand direction while creating engaging, visually-arresting social media content. It included a range of custom GIFS, animated show announcements, costumer teasers, review grabs, cast interviews and animated social media tiles.

Brief: Commemorate ANZAC Day 2018 with a limited edition guernsey paying tribute to Australia's service men & women. While creating an awareness & funds-raising initiative for charity partner; Legacy.

Brief: Establish the creative direction for a new Club-lead initiative which is delivered in schools to girls aged 12-16. The program focuses on Leadership, Positive Body Image, Healthy Eating and Physical Activity while highlighting the Brisbane Lions AFLW team.

Brief: Develop the creative direction for the 2019 Membership Campaign. Focus on building excitement amongst Brisbane Lions members and fans while creating a compelling visual story that sets the tone of the Club ahead of the 2019 AFL season.