Brisbane Lions - 2018 Retail Ticketing Campaign

Orchard Gateway in Singapore is Foot Locker's biggest store in the world and the pinnacle expression of the brand. Working hand-in-hand with Foot Locker's Singapore design team, I was one of three designers tasked with creating in-store graphics for the five-story mega store.

Orange Sky, a social enterprise providing laundry services and listening ears for friends experiencing homelessness, opened its first ever social impact laundromat in Adelaide.

As the brand custodian and graphic designer for the Lord Mayor's Christmas Carols, I had the challenge of elevating the event's visual impact across all consumer touchpoints including digital, wayfinding signage, big screen graphics and a 40-page souvenir programme.

Brief: Establish the creative direction for a new Club-lead initiative which is delivered in schools to girls aged 12-16. The program focuses on Leadership, Positive Body Image, Healthy Eating and Physical Activity while highlighting the Brisbane Lions AFLW team.

The Little Red Company's 'There's Something About Music'celebrates all things 90's RomComs.

There's Something About Music is the highly-anticipated new production from award-winning production house The Little Red Company. Tasked with creating the visual identity for the show, I lovingly tipped my hat to a modern classic to create a clean and personality-packed launch campaign. The brand identity rolled out to online platforms & venue signage at Brisbane Powerhouse.

Foot Locker is famous for its exclusive and limited release heat products. On behalf of Foot Locker and in collaboration with Asics, I was tasked with creating the visual identity for a new exclusive shoe, the Asics Quantum 360 V5.

The Maroochydore City Centre project is Australia's largest CBD development site and is being delivered over a 20-year period. For the opening of Stage 1A, I created a 25m visual story wall to communicate the project master plan in a creative and compelling way.